Printer-friendly versionInvitations and Programs
The Gold Tower Award for Invitations and Programs recognizes outstanding work and design excellence in print materials. This category includes individual invitations, programs, booklets, and other similar collateral.
Judging Criteria
Judges will review and evaluate each entry based on the following:
- Does the piece display excellence and creativity in the application of design elements – visuals, photography, illustrations, graphics, typography, color, etc.?
- Does the piece meet stated objectives and desired response?
- Does the piece demonstrate an understanding of the defined target audience?
- Does the piece demonstrate proper application of unit-level and overall Georgia Tech branding?
Advertisements, Flyers, Posters, and Postcards
The Gold Tower Award for Advertisements, Flyers, Posters, and Postcards recognizes outstanding work and design excellence in print materials. This category includes individual advertisements, flyers, posters, postcards, and other similar single-page promotions.
Judging Criteria
Judges will review and evaluate each entry based on the following:
- Does the piece display excellence and creativity in the application of design elements – visuals, photography, illustrations, graphics, typography, color, etc.?
- Does the piece meet stated objectives and desired response?
- Does the piece demonstrate an understanding of the defined target audience?
- Does the piece demonstrate proper application of unit-level and overall Georgia Tech branding?
Brochures, Handbooks, and Guides
The Gold Tower Award for Brochures, Handbooks, and Guides recognizes outstanding work and design excellence in print materials. This category includes individual brochures, handbooks, guides, maps, and catalogs.
Judging Criteria
Judges will review and evaluate each entry based on the following:
- Does the piece display excellence and creativity in the application of design elements – visuals, photography, illustrations, graphics, typography, color, etc.?
- Does the piece meet stated objectives and desired response?
- Does the piece demonstrate an understanding of the defined target audience?
- Does the piece demonstrate proper application of unit-level and overall Georgia Tech branding?
Annual Publications
The Gold Tower Award for Annual Publications recognizes outstanding work and design excellence in print materials. This category includes annually published viewbooks, reports, magazines, calendars, and other similar multi-paged bound publications.
Judging Criteria
Judges will review and evaluate each entry based on the following:
- Does the piece display excellence and creativity in the application of design elements – visuals, photography, illustrations, graphics, typography, color, etc.?
- Does the piece meet stated objectives and desired response?
- Does the piece demonstrate an understanding of the defined target audience?
- Does the piece demonstrate proper application of unit-level and overall Georgia Tech branding?
Quarterly and Monthly Publications
The Gold Tower Award for Quarterly and Monthly Publications recognizes outstanding work and design excellence in print materials. This category includes frequently published newsletters, reports, magazines, etc.
Judging Criteria
Judges will review and evaluate each entry based on the following:
- Does the piece display excellence and creativity in the application of design elements – visuals, photography, illustrations, graphics, typography, color, etc.?
- Does the piece meet stated objectives and desired response?
- Does the piece demonstrate an understanding of the defined target audience?
- Does the piece demonstrate proper application of unit-level and overall Georgia Tech branding?